US Port Sales Volume

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SD
Cheap Ruby
Posts: 14
Joined: 04:58 Wed 24 Oct 2007
Location: Napa, California

US Port Sales Volume

Post by SD »

I am trying to find the market leaders by volume in the US - excluding vintage port since the sales vary so much when a vintage is declared. Judging by what I see in stores, Cockburn Special Reserve my be the biggest brand, but I would like to see some hard numbers of cases sold. I could buy the data from Impact, but they want $1995. I presume IVP has the numbers, but are they broken out by country? Where can I get the data in English?
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RonnieRoots
Fonseca 1980
Posts: 1981
Joined: 08:28 Thu 21 Jun 2007
Location: Middle Earth

Re: US Port Sales Volume

Post by RonnieRoots »

IVDP will give you the numbers per category per country, but not split out per brand. Since it is competition-sensitive information, I doubt if the producers are willing to share it easily. But I think you can quite comfortably establish that Cockburn Special Reserve is market leader in both the US and UK.
SD
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Location: Napa, California

Re: US Port Sales Volume

Post by SD »

Thanks for your reply. I was fairly sure that Cockburn Special Reserve was the biggest brand, but who is in the top five or ten?
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Alex Bridgeman
Fonseca 1966
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Joined: 13:41 Mon 25 Jun 2007
Location: Berkshire, UK

Re: US Port Sales Volume

Post by Alex Bridgeman »

My guess is that no-one collects the exact statistic that you are after. Probably the best you might be able to do is to ask the producers - or perhaps to ask the producers' exclusive distribution agents. It is just possible that some of them would be willing to share this information with you is it was for a reason that was something to which they were sympathetic.

Alex
Top Ports in 2023: Taylor 1896 Colheita, b. 2021. A perfect Port.

2024: Niepoort 1900 Colheita, b.1971. A near perfect Port.
Roy Hersh
Niepoort LBV
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Joined: 21:55 Mon 31 Dec 2007

Re: US Port Sales Volume

Post by Roy Hersh »

Bin 27 by Fonseca is the 2nd most popular brand of Port.
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