The BBC, in a story entitled [url=http://news.bbc.co.uk/2/hi/uk_news/magazine/7959460.stm]The curious rise of rosé[/url], wrote:Once it was looked down on by wine drinkers but rosé's inclusion in the basket of goods used to work out inflation shows the power of its inexorable rise.
Rosé is in the basket. Wine in cardboard boxes is out of the basket.
To be included in the Office for National Statistics' basket of goods, used to calculate the main measures of UK inflation, suggests a certain degree of significance.
And the stats appear to bear their view out.
According to figures from VINEXPO/IWSR, UK consumption of rosé went up 64% between 2003 and 2007. It is forecast to rise by 48% between 2008 and 2012.
One of the UK's biggest sellers of wine, Tesco, said its sales of rosé went up 23% in the year to the end of February.
Rosé in the Retail Price Index
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